2014 Membership Tally

[LostDoggy]

Bloody St Kilda are ahead of us

[bornadog]

Bloody St Kilda are ahead of us

St Kilda have a massive following, but like the dogs supporters, they are fickle and only buy memberships when they know they have a chance to make finals.

The real worry is North. They would have the lowest amount of support in Australia, yet they are 5k up on us.

[Eastdog]

22,689

[Eastdog]

You guys might be interested in this

From the 2014 Corporate Guide

2013 Membership

30,232 members and 130,000 fans

Top Suburbs our members and fans reside

1. Werribee
2. West Footscray
3. Tarneit
4. Footscray
5. Caroline Springs
6. Sunshine
7. Altona Meadows
8. Williamstown
9. Melton
10. St Albans

[bulldogtragic]

You guys might be interested in this

From the 2014 Corporate Guide

2013 Membership

30,232 members and 130,000 fans

Top Suburbs our members and fans reside

1. Werribee
2. West Footscray
3. Tarneit
4. Footscray
5. Caroline Springs
6. Sunshine
7. Altona Meadows
8. Williamstown
9. Melton
10. St Albans

Thanks ED, interesting. We are indeed quite a small club, 130,000 with less than 25% membership conversion seems very, very, low.

[Eastdog]

Thanks ED, interesting. We are indeed quite a small club, 130,000 with less than 25% membership conversion seems very, very, low.

Would interesting to see the amount of members and fans of the Bulldogs in the other suburbs of Melbourne which are outside the western region.

[Axe Man]

Thanks ED, interesting. We are indeed quite a small club, 130,000 with less than 25% membership conversion seems very, very, low.

Really? I would have thought we would have one of the better member to fan ratios in the league? I don't have any figures to back it up but if you compare us to Collingwood who would probably have something like 1 million fans and 70,000 - 80,000 members.

[bulldogtragic]

Really? I would have thought we would have one of the better member to fan ratios in the league? I don't have any figures to back it up but if you compare us to Collingwood who would probably have something like 1 million fans and 70,000 - 80,000 members.

Yeah axe man. I probably wasn't clear, I was focused on the 130,000 base figure, than the transitional figure. As you say statistically our transition rate may be higher, but coming off what seems a honestly and very surprisingly low base it should. I am genuinely shocked by 130,000 fans, I'm not sure what I expected it to be, but I'm flummoxed by that number, really, genuinely taken a back.

[Greystache]

Thanks ED, interesting. We are indeed quite a small club, 130,000 with less than 25% membership conversion seems very, very, low.

Really? I would've thought it was the highest in the AFL, if not at least in the top 3. Just as our churn rate of members is probably the lowest. We have a very small supporter base, but we do an excellent job of converting them.

Use a couple of the big supported clubs as an example-

Richmond think they can secure 75,000 members if they can win a flag or at least play finals regularly. Yet a couple of years ago they were mid 30,000's. That means they have 45,000 keen and willing supprters waiting to jump on the band wagon.

Collingwood- I found out during Grand Final week 2011 that 11 people on my level alone at work supported Collingwood, and not one was a member, and not one had been to a game all year. But sure enough the scarves come up during finals.

Essendon grew their memeber base by 15,000 purely on the news that James Hird had accepted the coaching role.

The bigger clubs have infinitely more supporters that don't buy memberships, and a massive number that only buy memberships when times are good. We are incredibly lucky.

The reality is we haven't won a flag in 60 years, haven't played in a grand final in 50 years, have never finished top of the ladder ever, and haven't beaten a top 4 team in a final in 50 years. People just don't want to barrack for that team.

[Axe Man]

Yeah axe man. I probably wasn't clear, I was focused on the 130,000 base figure, than the transitional figure. As you say statistically our transition rate may be higher, but coming off what seems a honestly and very surprisingly low base it should. I am genuinely shocked by 130,000 fans, I'm not sure what I expected it to be, but I'm flummoxed by that number, really, genuinely taken a back.

I'm not sure where that 130,000 figure has come from but Roy Morgan in 2011 had our supporter base at 303,000. Link

[bulldogtragic]

I'm not sure where that 130,000 figure has come from but Roy Morgan in 2011 had our supporter base at 303,000. Link

Thats more like where my intuition was at.

[Eastdog]

23,503


A good start to the season will help that.

[Eastdog]

Club membership Tallies History from the Bulldogs membership website

2013 – 30,211
2012 – 30,007
2011 - 32,125
2010 – 34,842
2009 – 28,590
2008 – 28,306
2007 – 28,725
2006 – 26,042
2005 – 21,975
2004 – 19,295
2003 – 21,260
2002 – 20,838
2001 – 19.085
2000 – 18,056
1999 – 20,491
1998 – 20,064
1997 – 15,064
1996 – 10,650
1995 – 12,212
1994 – 9,339
1993 – 11,478
1992 – 9,311
1991 – 9,598
1990 – 10,983
1989 – 5,168
1988 – 5,351
1987 – 3,452
1986 – 8,433
1985 – 8,030
1984 – 6,491

[Go_Dogs]

Looking at the history it isn't too bad, but could be better.

There's a lot to be excited about and the club has really been driving our future as a focus. It appears that's proving difficult to translate to memberships, but the upshot is when we get back into finals I think we'll break a few records.

[Remi Moses]

The 2010 figure just shows when folk see a possible flag in the making they sign up.
Be interested with those numbers with a flag or two in the cabinet.