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Thread: Marketing Ideas

  1. #16
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    Re: Marketing Ideas

    Were we the 1st club to introduce the Bulldog Backyard type program
    For those who were always the underdogs and wore it as a badge of honour.

  2. #17
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    Re: Marketing Ideas

    Quote Originally Posted by aker39 View Post
    Were we the 1st club to introduce the Bulldog Backyard type program
    Has any other team copied it?

  3. #18
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    Re: Marketing Ideas

    I've got a couple of flags that they used to give away for free, such as a Vodafone one and a BENQ one, they're obviously sponsor oriented, but they have our colours/logos on them and it makes a difference at the matches, as far as being out...coloured by other teams. They wouldn't be the cheapest way to get more colour out there, but they're popular and people actually use them (well, while the sponsor is still with us).

  4. #19
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    Re: Marketing Ideas

    Quote Originally Posted by dales.girl38 View Post
    I've got a couple of flags that they used to give away for free, such as a Vodafone one and a BENQ one, they're obviously sponsor oriented, but they have our colours/logos on them and it makes a difference at the matches, as far as being out...coloured by other teams. They wouldn't be the cheapest way to get more colour out there, but they're popular and people actually use them (well, while the sponsor is still with us).
    I thought Teddys towel was a stupid idea and it should have been a flag. If the club went to China and had say 5000 flags made up and gave them to the kids, can you imagine what the Dome would look like.

  5. #20
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    Re: Marketing Ideas

    Quote Originally Posted by Sockeye Salmon View Post
    Girls.

    The VRC did a fantastic job of making a day at the races a girls day out. Get dressed up, have a glass of bubbles or chardy and watch the horsies.

    And anywhere there's lots of girls dressed up lots of boys will find them.

    Can't see how we could apply it to the Dogs, but.
    What about doing a deal between the VRC and the Club some how linking memberships at the Doggies with a special day at the races or some thing, like a special marque on Oaks day??. Or doing a deal with another club. There could be lots of ideas to encourage people to pay for a membership and have some added value, and I don't mean discounts at shops. For example, there could be a $1000 (or whatever $$$), membership that also is linked in to a golf club, or reciprocal rights.

    The club has to think out of the box.

  6. #21
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    Re: Marketing Ideas

    Do a deal with a inner city Melbourne property agent. But an apartment and get a free Bulldogs membership for the family. Get cashed up people coming to the games. Some of them will stick

  7. #22
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    Re: Marketing Ideas

    Quote Originally Posted by aker39 View Post
    Were we the 1st club to introduce the Bulldog Backyard type program
    Yes I am sure we were.

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